Believing in the healing power of pictures, Dr. Ian Wilson, a radiologist and former graffiti artist from Brooklyn, in 2011 initiated the WALL/THERAPY project in Rochester, NY.
“The idea behind the project last year was to inspire the youth in the community to believe in something, anything,” Wilson said in a 2012 interview with Rochester’s City Newspaper “Because so many really don’t have any belief in anything, whether it’s the value of their own life, or their future….I wanted to produce something that spoke to them specifically, to charge them to believe in something.”
An international, all-star group of artists accepted Wilson’s invitation to come paint, and all of the buildings involved in the WALL/THERAPY project donated their walls. The public reception was so positive that the WALL/THERAPY project has grown every year since 2011, bringing over 100 murals to this modest sized city.
And then it actually worked.
In a 2015 In-Training article depicting some of the social challenges unique to Rochester, editor-in-chief Ria Pal says, “The murals proved to be an organic way to desegregate the city, bring new customers to small businesses, create dialogue, encourage residents from different areas to take pride in their neighborhoods and rediscover the city… No one would call WALL\THERAPY a panacea, but it does seem to be one successful way to mobilize once-stagnant neighborhoods and foster stewardship.”
“Color creates energy, energy creates inspiration, inspiration creates change.”
While the public art is stunning, the WALL/THERAPY project goes deeper than the surface of the beautiful murals themselves. Wilson partnered the artistic endeavor with his other business—the Synthesis Collaborative, a company dedicated to providing radiology services and equipment to the developing world.
One lone guy from Brooklyn simultaneously is providing colorful inspiration to kids and communities in Rochester, stimulating imaginations, and providing them with hope and a sense of what’s possible, while he also facilitates X-ray images of sick people in the developing world to help provide diagnostics, health, hope, and thus a longer life.
By this equation one could say pictures + hope = possibility.
I was born white and English-speaking in America. I have a college education and a good job and I see a lot of art, so I thought I knew what I was looking at. But after Rochester and my experience reading, researching and experiencing WALL/THERAPY, I’ll never look at public art in the same way again.
Where I once simply saw beautiful pictures, I now always will wonder about the kids walking by these murals and dreaming of a better lives, lives they always will be able to link back to a mural and their first artistic taste of a wider world, beyond the limits of their own neighborhood.